What is Social Media ?
The reality is “Social Media” is a slang term for the state of the internet. Let me explain. The worlds largest search engine “Google” owns the second largest search engine “Youtube”. “Facebook” the site we visit to check on friends & family is now also the platform we use for news and current events. Having an online presence means potential customers can find you 24/7. When new customers see your event & products you better “WOW” them with exciting, entertaining, informative content!
Does Social Media increase sales ?
In short YES ! Social Media marketing offers analytics. We will know what, where & who (including their ages) is consuming your content. This means we can better tailor advertising content for new customers to convert sales. Stop throwing away money on outdated traditional marketing like mailers, ads in magazines & email spam that offer zero insights and end up in the trash faster than they were looked at! Rather, invest in fully trackable, year round marketing with Dance Today Social Media management!
Is your audience on Social Media ?
Did you know that the age of an average Facebook user is between 25-55 !
On Instagram the average age of a user is 15 - 30 !
This means the students that attend pro/am competitions and the teachers which influence a students decision are ALL on social media ! It makes sense to advertise where your audience lives ! If you also attend other competitions in hopes of promoting yours. Where will everyone land after you chat ? Most likely Facebook or Instagram. Now do you understand the importance of Social Media ?
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