How to grow your following now !
It should come as no surprise to you that social media on mobile devices are the main sources with which people send and receive information PLUS formulate their buying decisions.
Its a matter of whether you are marketing yourself in the right platform and are you willing to dedicate now in order to have success in the future?
The most common question I receive is "How do I grow my followers on social media ?"
This is a bit of a loaded question. As every individual is different and might be more comfortable on one platform rather than another. Let me explain.
If you are the type of personality that prefers to read rather than consume visual content, a blog would be the best platform for you to express your opinions and gather an audience which shares your love for reading and consequently you can then market your brand to that target audience. Here are 3 platforms to look into. "Blogger" , "Medium" and the totally free short form content app "Tumblr"
Now, if you are more of a visual person then a platform like YouTube or for short form content Instagram would best suit your personality!
Perhaps you were a very busy individual and don't have time to edit a lot of visual content but you still have a lot to say about your particular topics of passion. You can use snapchat for quick daily bursts of information or content for an audience that shares the same limited amount of time to consume information.
Your goal should then be to create quality entertainment from the perspective of your target audience in order to offer them value in exchange for the time they spend consuming your content. With that being said, each platform has its own hurdles to overcome. One common hurdle is initially gaining traction, meaning getting eyes on your content.
Tip #1. Quality, quality, quality!
Once you discover which platform best suits you make sure that all content you put into the world offers value to your audience!!! Don't just post videos or blogs about what you want, rather make sure that your audience can benefit from what you are creating. Example, if your true passion (besides dancing) is travel then On your platform of choice give daily deals on which airline is offering the best tickets to your favorite locations in the world. See its easy to offer value to your audience!
Tip #2. Create engagement
Follow up with a question to engage your audience. Ask "What is your favorite place in the entire world if you can go right now?" And "Who would you bring?" By doing this you have the next bit of information for your following post!
Tip #3. Stay consistent !!!!
I'm not going to lie! This is the most difficult part. Consistency is often where 99% of individuals trying to grow their audience fall short. To help make this easier simply create a daily routine just like making a cup of coffee in the morning, to post a minimum of twice a day. This is a very vital part of making yourself known on social media. I like to use the Wayne Gretzky qoute "You miss 100% of the shots you don't take." What I mean by this, just put out content! Something is always better than nothing and you never know who might consume that piece of information you put into the world. It could be your first million dollar client!
You are ready to karate chop the social media world! Now get out there and start to put these tips to use.
If you have any question simply leave a comment for me and I will be sure to help you out the best I can!!!